When we eat, our natural survival brain releases feel good neurotransmitters (dopamine) into our body to reward us. This is to keep us reminded of where food can be found in case it should become scarce.
Processed Foods that are high in sugar and fat have a particularly powerful effect on the neurotransmitters which affect our biochemistry and control our unconscious behaviour.
Addictions have been described as:
"Any behaviour you continue to do despite the fact that it brings negative consequences in to your life" (Tommy Rosen).
Addiction is not an illness. It's not a physical, organic thing. Addiction is a consequence of learned experience and repetitions of patterns" (Dr.Bruce Lipton).
Not only can excessive fat and sugar cause physical health problems but can lead to cycles of low self-esteem and lack of confidence.
I'm a Cognitive Hypnotherapist and confidence expert who is working with people who want to learn techniques to take back control of their eating habits.
You can contact me to learn more about how Cognitive Hypnotherapy can help with food addictions by completing the form below.
My treatment rooms are located at the Holistic Centre at Godalming, Surrey GU7 1HL or you may choose online therapy via Zoom